Seb Bailouni

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Fluff Casual Cosmetics™

A makeup company that believes the future of beauty is more than makeup.

I took over where the legendary Dan Courtness left off. After the migration from Wordpress to Gatsby for Black Friday sales, the Fluff gals wanted to ensure their vision was clear. I worked on adding a way to encourage people to refill and reuse their products in an engaging way. You can see this in action if you head to and add the item to your cart. Alongside your cart you will be presented with an option to add refills of this product.

I also worked across the CMS handover and ensured the Fluff gals could create, edit and delete products in a staging environment before moving it onto their production site.

Please check out the site here: